People are often worried about offending people when they visit Morocco. I think this is a common fear when we travel somewhere new, especially if the culture is very different from what we’re used to. Often times what might WE might think offends locals is actually not offensive at all.
Truthfully very few Moroccan people would ever say anything or act offended if you made a slip. If however, you simply want to avoid that discomfort, I put together this list of “faux pas’” to avoid when you visit Morocco.

Ooops #1: Bargaining too Hard
I remember noticing tourists bargaining so hard on some purchases that it actually was insulting and impractical for the shop owners to sell at those prices. There is a culture of bargaining in Morocco and for those of us who come from countries where that does not exist, we can be confused by how it works.
It’s also pretty common that sellers will set higher prices for tourists. Yes, you should bargain, it’s part of the culture but do so with respect and understanding. You want to pay 100 dirham for a handmade leather bag? That’s just rude. Bargaining in such a way is not clever. It’s insulting.
Ooops #2: Being Overly Paranoid
I see a lot of tourists acting like they’re always on the lookout for scams and being taken advantage of in every single interaction. Not everyone is out to get you! Often times people do genuinely just want to be nice.
For example I was recently on the train from Casablanca to Marrakech by myself with a suitcase, bag and purse. The gentlemen, who fit every stereotype of “the bad Muslim guy” on TV and in movies couldn’t do enough to be kind.
He helped me with my bags, checked if it was alright before he opened the window shade, and offered to share his lunch not only with me but with two other travelers nearby. Genuine Moroccan kindness and hospitality. It’s a big faux pas to respond with suspicion to every small act of kindness and hospitality!
Ooops #3: Ramadan Assumptions
A lot of people plan their visit to Morocco during Ramadan – often times they have no idea it’s Ramadan. Whether you decide to come during this month or not it’s good to do a little research and find out what Ramadan is and what it means for your visit. You shouldn’t assume that things will be business as usual. Many schedules change, activities are altered, things are closed, and people tend to be a little more on edge. Do due diligence before you come so that you are prepared.

Ooops #4: Being Annoyed by “the singing” at 5am
It’s not singing, it’s the call to prayer (adhan) and it happens 5 times a day; the first one is quite early. If you’re staying in the medina of any city you’re going to hear it. There is a mosque on almost every corner so it’s unlikely you will find somewhere to stay that you won’t hear the adhan – that’s the point! Best advice? Embrace it! After a few days you probably won’t even notice it.
Ooops #5: Too Much PDA
Moroccans are very loving – in private. It’s very uncommon and frowned upon to show a lot of affection in public. Holding hands in Morocco is fine. A hug here or there, and a stolen kiss are all fine in most situations. But, making out in public – is absolutely not ok.
You’ll certainly get some clicking tongues and sideways looks. The same can be said for hands wandering anywhere on each other’s bodies. The more rural you are the more frowned on public displays of affection are.
Best advice? Save your amore for behind closed doors. Want more info? I have a full post on PDA in Morocco.
Ooops #10: Unclear (Sexual) Gender Relations
In Morocco it’s really normal for two male friends to hold hands or two women friends to do the same. It has zero meaning sexually. It’s really just a sign of friendship. Seeing two middle-aged male cops walking through an office building holding hands really changes ones perspective on gender relations!
It’s important to realize that Morocco is a large country with over 30 million people. What is and isn’t ok will vary a lot depending on where you are and the company you are with. I do hope that these “mistakes” are something you keep in mind when you visit but also be sure to take clues from the people around you or ask if you’re unsure about anything!
Andyson
Wednesday 4th of January 2023
I am glad some people have good experiences. Mine hasn't been good so far and I won't be returning to Morocco again. In fact, a young Nigerian couple on honeymoon is cutting their trip short because of the people. Morocco is the only place I have visited that I tried to move my return date so that I can leave earlier than planned.
Tammy
Thursday 10th of March 2022
I'm so happy I found your 10 mistakes list. I am planning to go to Morocco In June or July and I now know what not to do. I'm traveling by myself and need all the help I can get. Thank you again. 😊
Anderson
Thursday 24th of November 2022
@Tammy, agree so much! My husband and I are going in June with our 20 year old son. Should be fun!
Carola
Friday 6th of November 2020
Apologies - in the email just posted I made an error in my last sentence. It should have read: “When it feels appropriate to give a gift, what might be suitable as a gift from us reflecting our own culture and something which RESPECTS our neighbours’ culture”. (ie 'respects' not 'reflects')
Marijean
Monday 25th of July 2022
@Amanda Mouttaki, We will have the privledge of eating a meal with a family in Erfoud. What can I bring them as a hostest gift? Marijean
Amanda Mouttaki
Wednesday 11th of November 2020
I think give as you feel comfortable and they will do the same. It will be a constant thing, because that's just how the culture is. It doesn't have to be something huge or something you always do but I would say not to expect it will stop. It's VERY common to gift food - you might give them some baked cookies? You don't have to always give something back right away as a thank you. Hope that helps a little. What a beautiful little friendship!
Carola Brown
Friday 6th of November 2020
Hi, I was interested in reading your list of 10 mistakes people can make in Morocco and wonder if you can give advice on a matter of social etiquette. My husband and I, (both English by birth), live in Southern Spain and via their children, we have become reasonably friendly with a Moroccan family who are near neighbours. We sometimes show the children small kindnesses and in return have been given some gifts in return, including today a very generous portion of a delicious cous cous dish. What would be an appropriate way of showing our appreciation without embarking on a constant return of gifts between us? When it feels appropriate to give a gift, what might be suitable as a gift from us reflecting our own culture and something which reflects our neighbours'. Thanks for any advice you might give.
Pam
Thursday 18th of July 2019
Hi, I think your post was so informative... especially for a first time traveler to Morocco. I have a completely different question. I have been researching Morocco, and I am very interested in glamming in the Sahara. Can you get there any quicker than 8 hour drive from Marrakech?
Christopher D
Tuesday 14th of January 2020
Question, my clients are headed to Morocco for a year or so. Is wearing fur frowned upon in society? Thanks.
Amanda Mouttaki
Thursday 18th of July 2019
You can fly from Marrakech to Zagora but the flight isn't everyday. Aside from this it's just the long drive. You can also do glamping in the Agafay desert which is 45 min outside Marrakech but isn't the rolling sand dune kind of desert.